How Ankama Increased Their New Player Retention Rate by 25% with Antidote
https://www.youtube.com/watch?v=hWS2e5JUFWY A video interview with Sacha Vetu, Product Manager at Ankama, who discusses his experience working with Antidote Quick Summary Ankama, creators of the DOFUS game, aimed to enhance the gameplay experience for new players and to expand into new market They faced challenges with early retention and identifying the points at which players churned Ankama collaborated with Antidote’s UX team, utilizing our GUR platform to recruit the right player profiles, conduct two research studies and