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Why “Too Much Feedback” Actually Means You’re Testing Too Late

  “We’re getting way too much feedback from players”. I’ve heard this phrase more times than I’d like to admit during my years in the gaming industry. And every single time, it makes me flinch a little because this statement is usually a red flag that something went wrong much earlier in the development process. Here is my take on this: The Real Problem Isn’t the Feedback   There’s actually no such thing as “too much feedback” from players. The

Why “Too Much Feedback” Actually Means You’re Testing Too Late

June 11, 2025

  “We’re getting way too much feedback from players”. I’ve heard this phrase more times than I’d like to admit during my years in the gaming industry. And every single time, it makes me flinch a little because this statement is usually a red flag that something went wrong much earlier in the development process. Here is my take on this: The Real Problem Isn’t the Feedback   There’s actually no such thing as “too much feedback” from players. The

Game UX Alchemists podcast panel discussing real player feedback in playtesting

Why Internal Playtests Fail: Real Player Feedback Matters

Internal playtests hide the flaws that frustrate real players. In this Episode 3 recap of Game UX Alchemists, learn why dev‑team feedback falls short—and how recruiting the right players turns honest insights into higher retention and smoother launches.

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