User Experience in Video Games: Why it Matters
Various profiles define our identity. Among them, Joan Costa, UX researcher at Sekg, highlights the importance of user experience analytics in the video game industry, and, more specifically, how to implement it in game development processes. Background Joan grew up in Catalonia and has always been passionate about video games. It is when he turned […]
Understanding Gamer Psychology: Why Do People Play Games?
Games have been played for a long, long time now. Remember those countless hours we spent playing Pacman on the arcades or playing Pokemon on our Gameboy Colors as children? For sure we do . While a lot of research has been done concerning the possible negative health effects of video gaming, it is not often […]
Hell yeah! We’re heading to London for the #gamesUR conference
London is on the way! We are delighted to confirm our participation to the #gamesUR conference in London, on 24th of November. Just a few weeks after the game connection in Paris, we are now heading to the most-famous English city. The conference aims to highlights various actors of the gaming industry, with a strong […]
Coming next: Game Connection (01-03/11)
Paris is always a good idea, especially when the Game Connection is there. We are delighted to confirm our participation to the GameConnection in Paris, from 1st to 3rd of November. Earlier this year, we exhibited at the North-American edition in San Francisco; we are now heading to Europe to attend our last videogames event […]
We will exhibit at Barcelona Gamesworld!
We are delighted to confirm our participation to the Barcelona Gamesworld from 5th to 8th of October. As attendees last year, we could already observe the great success of the gamesworld. This year, the major gaming event in Barcelona is back for its second edition with even stronger ambitions. It’s just been a few weeks […]
We are attending the gamescom
We are delighted to confirm our participation to the gamescom in Cologne, from 22nd to 26th of August. An impossible-to-miss for any company of the gaming industry, as it is the largest gaming event in Europe, gathering 345.000 visitors last year and the most amazing talents from all over the world. Only a few months […]
Why biometrics is the next level of game analytics
Recently, SEKG was invited to give a contribution to the American media Gamesauce regarding the use of biometrics in the videogame industry. This is the re-post of the original article. Video games certainly have evolved over the years and are different from one to another. However, there is one thing they have in common: the […]
Our past weeks in San Francisco and Barcelona
Last weeks have been busy for Sekg, as we crossed the atlantic once again to reach the Game Connection America, the Game User Research and the Game Developers Conference in San Francisco, from 27th February to 1st of March. We also had the opportunity to shareattending no less than 3 events in our hometown Barcelona: 4YFN, […]
Game Connection America: Here We Come!
Along with 2700 other companies, Sekg will be presenting its product at Game Connection America in San Francisco, from 27th February to 1st of March.A few months after our participation to TechCrunch disrupt, we already were missing the USA and decided to go back to the beautiful city by the bay to introduce Sekg’s new […]
A New World of Video Games: Viewers
Last time we talked about a new realm of video gaming called streaming, and explored why we stream and what we like about it.Today, we’re discussing the other side of livestreaming: the audience or video game viewers Why do we like to spend hours and hours watching livestreams? What makes us do it in the first […]