Why Building Your Game Community Early Is Everything
If you’re waiting until launch to build a player community, you’re already behind. I know that might sound harsh, but by the time your game launches, it’s too late. You’re playing catch-up, rushing to find people interested in your game while competing with thousands of other releases for attention. This is something I see all […]
The Best Testing Feedback Comes from Players in Pajamas
I want to quickly describe two playtesting scenarios for you: Option 1: You’re settling into your favorite gaming chair, controller in hand, snacks within reach. You spent months perfecting your setup and tweaking it to your liking. The lighting is just right, your monitor is at the perfect angle and you’re wearing those comfortable pajamas […]
5 Facts about Video Game Events
Few days ago we talked about How to Maximize the Outcome of Video Game Events, that idea came after having visited some of the most important, local or specialized game events. There are plenty of them and as a next post we wanted to talk about it, About Game Events. We started thinking about recommending […]
The Psychological Benefits of Video Games
Psychology and video games: background Video games have been notoriously popular for what seems like forever. But why? What is it about video games that makes them so compelling? The United States has the largest video game presence in the entire world, and in 2017, the video game industry earned an astounding $108.9 billion (Strickland […]