{"id":35327,"date":"2026-04-09T11:16:58","date_gmt":"2026-04-09T09:16:58","guid":{"rendered":"https:\/\/antidote.gg\/?post_type=case-study&#038;p=35327"},"modified":"2026-04-09T11:16:58","modified_gmt":"2026-04-09T09:16:58","slug":"gfal-diamond-dreams","status":"publish","type":"case-study","link":"https:\/\/antidote.gg\/zh-hans\/case-study\/gfal-diamond-dreams\/","title":{"rendered":"Improving Diamond Dreams\u2019 Early Gameplay and Visual Design With FTUE Playtesting"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"35327\" class=\"elementor elementor-35327\" data-elementor-post-type=\"case-study\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6a1733c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6a1733c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3f0dd79\" data-id=\"3f0dd79\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3d6aab7 elementor-widget elementor-widget-heading\" data-id=\"3d6aab7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><br>About Games For A Living\n <br>\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-adeb2fc elementor-widget elementor-widget-video\" data-id=\"adeb2fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=mcCVjOdVnv0&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5101d40 elementor-widget elementor-widget-text-editor\" data-id=\"5101d40\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00a0<\/p><p><a href=\"https:\/\/gfal.com\/\"><b>Games for a Living (GFAL)<\/b><\/a><span style=\"font-weight: 400;\"> is a Web3 studio &amp; publisher developing competitive multiplayer games built on their own proprietary blockchain.<\/span><\/p><p><span style=\"font-weight: 400;\">The studio\u2019s flagship title, <\/span><a href=\"https:\/\/elementalraiders.gfal.com\/\"><b>Elemental Raiders<\/b><\/a><span style=\"font-weight: 400;\">, combines turn-based strategy with fast-paced PvP, allowing players to earn and trade digital items tied to their gameplay.<\/span><\/p><p><span style=\"font-weight: 400;\">GFAL is also behind a full-featured Web3 gaming framework, offering tools for identity management, token integration and NFT-based progression systems.<\/span><\/p><p><span style=\"font-weight: 400;\">With a focus on accessibility and real ownership, GFAL is building a space where skill-based games and blockchain can work hand in hand.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-902bf30 elementor-widget elementor-widget-heading\" data-id=\"902bf30\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><br>Challenge <br>\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ebc7c3 elementor-widget elementor-widget-image\" data-id=\"2ebc7c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/antidote.gg\/wp-content\/uploads\/2026\/04\/Q1.png\" class=\"attachment-2048x2048 size-2048x2048 wp-image-35339\" alt=\"\" srcset=\"https:\/\/antidote.gg\/wp-content\/uploads\/2026\/04\/Q1.png 1200w, https:\/\/antidote.gg\/wp-content\/uploads\/2026\/04\/Q1-300x157.png 300w, https:\/\/antidote.gg\/wp-content\/uploads\/2026\/04\/Q1-1024x536.png 1024w, https:\/\/antidote.gg\/wp-content\/uploads\/2026\/04\/Q1-768x402.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ec8d9f elementor-widget elementor-widget-text-editor\" data-id=\"6ec8d9f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00a0<\/p><p><span style=\"font-weight: 400;\">GFAL was working on one of their upcoming titles,<\/span><b> Diamond Dreams<\/b><span style=\"font-weight: 400;\">, and wanted to better understand how players experienced it from the start.<\/span><\/p><p><span style=\"font-weight: 400;\">Their goal was to fine-tune the experience through weekly playtesting and iteration, focusing on things like:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What stood out visually<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Whether the tutorial flow felt intuitive<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How players reacted to the core systems<\/span><\/li><\/ul><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">Anna Sort, Head of Growth at GFAL, put it best:<\/span><\/p><p>\u00a0<\/p><p><strong><span style=\"color: #808080;\"><i>\u201cWe needed objective feedback on elements like visual impact, first impressions, and emotional engagement, especially around the game&#8217;s &#8216;wow&#8217; moments.\u201d<\/i><\/span><\/strong><\/p><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">While the team had a clear vision, they also recognized the value of external feedback to challenge internal assumptions and validate design decisions.<\/span><\/p><p><span style=\"font-weight: 400;\">Anna expanded on this by saying:<\/span><\/p><p>\u00a0<\/p><p><strong><span style=\"color: #808080;\"><i>\u201cWe realized that to create a game that could truly connect with players, we needed fresh, unbiased insights early enough to make impactful changes.\u201d<\/i><\/span><\/strong><\/p><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">To support this process, GFAL partnered with Antidote to run iterative playtests and identify areas where the experience could be refined.<\/span><\/p><p>\u00a0<\/p><p><strong><span style=\"color: #808080;\"><i>\u201cAntidote\u2019s focus on user testing and deep player feedback provided the perfect solution. We were specially looking for the recording so we could hear what the player said out loud while playing the game. Transcription definitely gave it cookie points.\u201d<\/i><\/span><\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25b4dae elementor-widget elementor-widget-heading\" data-id=\"25b4dae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Solution <br>\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f9b1fc elementor-widget elementor-widget-image\" data-id=\"9f9b1fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/antidote.gg\/wp-content\/uploads\/2026\/04\/Q2.png\" class=\"attachment-2048x2048 size-2048x2048 wp-image-35344\" alt=\"\" srcset=\"https:\/\/antidote.gg\/wp-content\/uploads\/2026\/04\/Q2.png 1200w, https:\/\/antidote.gg\/wp-content\/uploads\/2026\/04\/Q2-300x157.png 300w, https:\/\/antidote.gg\/wp-content\/uploads\/2026\/04\/Q2-1024x536.png 1024w, https:\/\/antidote.gg\/wp-content\/uploads\/2026\/04\/Q2-768x402.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7599517 elementor-widget elementor-widget-text-editor\" data-id=\"7599517\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00a0<\/p><p><span style=\"font-weight: 400;\">GFAL needed a playtesting process that could keep pace with their iteration cycles and deliver clear insights.<\/span><\/p><p><span style=\"font-weight: 400;\">We set up a workflow that gave their team fast, structured feedback on how players interacted with the game, especially in the first few minutes of play.<\/span><\/p><p><span style=\"font-weight: 400;\">Throughout the collaboration, we helped GFAL test multiple game prototypes, each with its own target audience. In total, we recruited 40+ players with varied profiles depending on each game&#8217;s needs.<\/span><\/p><p><span style=\"font-weight: 400;\">Player requirements included:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Platform<\/b><span style=\"font-weight: 400;\">: Mobile (Android)<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Session length<\/b><span style=\"font-weight: 400;\">: ~30 minutes<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Focus<\/b><span style=\"font-weight: 400;\">: First-Time User Experience and specific in-game features<\/span><\/li><\/ul><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">Each test also included:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Post-session surveys<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Gameplay and audio recordings<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Transcriptions\u00a0<\/span><\/li><\/ul><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">Here\u2019s how the workflow ran smoothly between both teams:<\/span><\/p><ol><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">GFAL set up the playtest in the Antidote platform (unpublished)<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">They notified our UX team once it was ready<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Antidote researchers reviewed the setup and assigned players based on predefined criteria<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Once validated, the playtest was published<\/span><\/li><\/ol><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">This process allowed GFAL to gather reliable insights and resolve blockers quickly, all from one centralized platform.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26e5c7f elementor-widget elementor-widget-heading\" data-id=\"26e5c7f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Result <br>\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd8c73c elementor-widget elementor-widget-image\" data-id=\"dd8c73c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/antidote.gg\/wp-content\/uploads\/2026\/04\/Q3.png\" class=\"attachment-full size-full wp-image-35349\" alt=\"\" srcset=\"https:\/\/antidote.gg\/wp-content\/uploads\/2026\/04\/Q3.png 1200w, https:\/\/antidote.gg\/wp-content\/uploads\/2026\/04\/Q3-300x157.png 300w, https:\/\/antidote.gg\/wp-content\/uploads\/2026\/04\/Q3-1024x536.png 1024w, https:\/\/antidote.gg\/wp-content\/uploads\/2026\/04\/Q3-768x402.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-83967e6 elementor-widget elementor-widget-text-editor\" data-id=\"83967e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00a0<\/p><p><span style=\"font-weight: 400;\">Working with Antidote gave GFAL the insights they needed to make strategic improvements across multiple areas of Diamond Dreams. The team reworked several core elements, transforming the early game experience into something clearer, more intuitive and more rewarding for players.<\/span><\/p><p><span style=\"font-weight: 400;\">One of the biggest improvements was to the first-time user flow, which was made easier to follow without overwhelming new players. The team also revisited how progression was communicated, updating in-game language and reinforcing key mechanics so players could better understand how their actions connected to rewards.<\/span><\/p><p>\u00a0<\/p><p><strong><span style=\"color: #808080;\"><i>\u201cWe made small but important adjustments to how progression is communicated, including using better nomenclature.<\/i><\/span><\/strong><\/p><p><strong><span style=\"color: #808080;\"><i>Players reported feeling more rewarded as they leveled up, and they had a stronger understanding of key systems like jewelry crafting and collection value.\u201d<\/i><\/span><\/strong><\/p><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">Those same systems (jewelry crafting and collection value) were enhanced based on player feedback. Visual updates helped better align the presentation with the game\u2019s aesthetic and tone.<\/span><\/p><p>\u00a0<\/p><p><strong><span style=\"color: #808080;\"><i>\u201cAdditionally, we made visual tweaks to better align certain character designs (such as Crystal) with the overall game aesthetic based on player feedback.\u201d<\/i><\/span><\/strong><\/p><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">GFAL also fine-tuned the tutorial pacing, making it feel more organic and less prescriptive. These combined updates led to a noticeable increase in player satisfaction &#8211; especially around clarity and progression.<\/span><\/p><p>\u00a0<\/p><p><strong><span style=\"color: #808080;\"><i>\u201cThe biggest outcome was a noticeable improvement in player satisfaction scores around progression and clarity.\u201d<\/i><\/span><\/strong><\/p><p><strong><span style=\"color: #808080;\"><i>One standout moment was seeing how even small adjustments, the ones we might have overlooked otherwise, made a difference in how players perceived the game.\u201d<\/i><\/span><\/strong><\/p><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">And from a process standpoint, the working relationship added just as much value. GFAL noted how smooth and collaborative the experience was from start to finish.<\/span><\/p><p>\u00a0<\/p><p><strong><span style=\"color: #808080;\"><i>\u201cAnother highlight was how collaborative and flexible the Antidote team was throughout the process; they truly understood our goals and worked with us as partners, not just service providers.\u201d<\/i><\/span><\/strong><\/p><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">Through iterative playtesting, GFAL was able to craft a game that\u2019s grounded in player feedback and aligned with their long-term vision.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b017b4 elementor-widget elementor-widget-heading\" data-id=\"3b017b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><br>Why GFAL Recommends Antidote<br>\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-740b555 elementor-widget elementor-widget-text-editor\" data-id=\"740b555\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00a0<\/p><p><span style=\"font-weight: 400;\">We asked Anna whether she would recommend other studios to work with Antidote and here\u2019s what she had to say:<\/span><\/p><p>\u00a0<\/p><p><strong><span style=\"color: #808080;\"><i>\u201cAbsolutely. Antidote\u2019s process gave us honest, actionable insights that went far beyond <\/i><i>simple feedback, it gave us a clearer path to improving the player experience.\u00a0<\/i><\/span><\/strong><\/p><p><strong><span style=\"color: #808080;\"><i>For any studio serious about creating games that resonate with players, working with Antidote is a no-brainer. Their ability to translate player impressions into meaningful improvements is genuinely impressive.\u201d<\/i><\/span><\/strong><\/p><p><span style=\"font-weight: 400;\">By partnering with Antidote, GFAL was able to:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Recruit the right players for multiple prototypes, each with specific profile needs<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Run fast, iterative playtests from one centralized platform\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Gather in-depth feedback through surveys, gameplay recordings and transcripts\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Focus on building the game while we handled recruitment, validation and logistics<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Learn how Antidote&#8217;s stress testing improved Solium Infernum&#8217;s performance and our role in coordinating the playtest!<\/p>\n","protected":false},"author":26,"featured_media":35329,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[555,551],"tags":[611,612],"class_list":["post-35327","case-study","type-case-study","status-publish","has-post-thumbnail","hentry","category-first-time-user-experience-ftue","category-player-recruitment-coordination","tag-diamond-dreams","tag-gfal"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Improving Diamond Dreams\u2019 Early Gameplay and Visual Design With FTUE Playtesting<\/title>\n<meta name=\"description\" content=\"Learn how GFAL used FTUE playtests to refine Diamond Dreams&#039; 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